Client - Mansha Decor (Textile & Tailor)
Mansha Decor, est. 2008, is a family-owned business belonging to the Bharwani family. Operating for many years now, Mansha Decor focuses on supplying home furnishing elements such as curtains, sofas, carpets, wallpapers, blinds, fabrics, curtain accessories i.e. rails, trimmings, etc.
The old logo of Mansha Decor worked for the company for many years and put to good use. However, some things were required to further improve the logo such as better balance, more neutral colours, a more modern look and an overall improved look.
The old logo:
Based on conversations with the shop owners, the goal was to craft a new logo that catered to its current target market and focuses on simplicity to suit the new, minimalist and modern interiors of the shop. They also specified that they wanted the new logo to be evolutionary, instead of revolutionary. It had to look as if it evolved from the old logo.
Reinventing the shape of the old icon, the new logo was kept minimal, simple and fuss-free, which is what they’re all about; providing beauty within simplicity, without much fuss. Their new logo is how their customers will tell them apart from a very crowded industry. The brand prides itself on their solidly built positioning as a company that is modern, focuses on quality, affordable, well-experienced and custom-made to order.
“Lumos Ideas have refreshed my existing logo in a way I would not have thought of. My requests and their deliveries clicked all the way. I didn't have to explain much and they knew what I wanted. They are very professional and easy to work with. A five-star rating would not be enough, you guys deserve more. Thank you and keep up the great work.”
- Vinesh Bharwani